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Delegation Dilemma

Why Business Owners Suck at Delegating (and How to Finally Fix It!)

In business, time is your most valuable asset—and poor delegation is the #1 silent killer of growth.

If you're constantly buried in the day-to-day, struggling to meet goals, or feel like you can't step away without chaos breaking out... delegation may be the root issue.

Let’s break it down.

The Real Cost of Poor Delegation

Most business owners don’t have a productivity problem—they have a delegation problem.

When tasks aren’t clearly owned, deadlines slip. When team members don’t fully understand outcomes, you get incomplete work. And when you jump in to "just do it yourself," you’re reinforcing a cycle that keeps your business dependent on you.

Here’s what that costs you:

• Missed revenue opportunities
• Stalled growth and team development
• Decision fatigue and burnout

Real Talk: Mike’s Story

One of my clients, Mike, was running a thriving service-based business. Great team. Strong demand. But every day, he felt like he was the only one who could “get it done right.”

Every attempt to delegate came back with errors. Deadlines were missed. Prospects went uncalled. And opportunities? Slipped through the cracks.

“It’s just faster if I do it myself,” he told me.

But faster in the short term was costing him big in the long term.

The Delegation Shift That Changes Everything

What Mike didn’t realize—and what most entrepreneurs overlook—is this:

He was delegating tasks… not outcomes.

That single shift made all the difference.

Instead of telling a team member: “Send follow-up emails.”

Mike learned to say: “Ensure every webinar attendee receives our follow-up, sees the offer, and books a discovery call.”

Tasks get checked off. Outcomes drive results.

When you delegate outcomes:

• Your team thinks strategically
• They take ownership
• You free yourself to focus on growth and leadership

How to Delegate Like a Scalable CEO

Here’s how you can do it too:

1. Start With Why

Don’t just assign a task—explain the purpose and expected result. People own what they understand.

2. Use the 70% Rule

If someone can do it 70% as well as you, let it go. Perfectionism is your bottleneck.

3. Set Checkpoints, Not Chains

Trust your team—but follow up at key milestones. It’s not micromanagement. It’s leadership.

Want Help Delegating for Real Growth?

I’m Coach Steve Goranson. I help ambitious business owners get out of the weeds, build self-sufficient teams, and finally scale with confidence.

If this article hits home, I’ve got something for you.

🎁 I’m offering 2 weeks of complimentary coaching.

It starts with a no-pressure Discovery Call where we’ll uncover your biggest bottlenecks and map out a Delegation Action Plan for your business.

🔗 Book Your Free Discovery Call Now →

Your business deserves to run—and grow—without burning you out.